by Aaron Fields | KSTW.com
Billboard.com has divulged some details about Ciara's new album that is set to be released later this year:
"R&B singer Ciara has slated her third album, "Fantasy Ride," for a September release via Jive. Rather than one standard CD, the music will be spread across three separately packaged discs, bundled together, each with five to six
songs catering to a different theme.
The first disc is called "Groove City" and will contain sensual songs like "Promise," while the second disc is called "Crunktown" and includes tracks akin to Ciara's 2004 introductory single, "Goodies." Finally, the up-tempo "Kingdom of
Dance" will showcase Ciara's house-leaning, freestyle-tinged cuts.
Producer Tricky Stewart, who crafted Rihanna's "Umbrella," is co-executive-producing the project along with Ciara. Danja is helming both "Crunktown" and "Kingdom of Dance," while "Groove City"is led by Tricky and Jasper.
An official single will drop in June, according to the label."" will showcase Ciara's house-leaning, freestyle-tinged cuts.Producer Tricky Stewart, who crafted Rihanna's "Umbrella," is co-executive-producing the project along with Ciara. Danja is helming both "Crunktown" and "Kingdom of Dance," while "Groove City"is led by Tricky and Jasper.
An official single will drop in June, according to the label."
While the concept and how it is delivered will be different, my question is
Does this make sense? Why would you put out 3 discs with only five to six songs on each, yet sell it off as if it is a complete album. I'm sure when the album drops it will probably be counted as three separate CDs which will make the album sales look much better.
Here's an idea that makes sense. Use your three categories on one full length album and separate each category with an interlude that brings you into the next one effortlessly. That way people won't have to change the CD three times just to hear a complete album! On a good note she is working with a couple of the hottest producers in the industry right now. With Danja working on two of the disc, I already know I'm going to like those. Tricky Stewart has definitely made some huge singles this past year so it will be interesting to see what he does on this project. I'm sure the album overall will be worth it, but I don't want to buy 3 separate CDs. Stuff like this drives people to download instead.
Aaron Fields writes for KSTW-TV in Seattle. All opinions expressed in this column are his.